U.S. Soccer - Recognize to Recover
Like any physical sport, soccer isn't immune to the threat of concussions. But like wind, they're not always visible until they cause great damage. In order to help players, coaches, parents and referees of U.S. Soccer both recognize the signs of concussions and effectively recover from them, we developed a comprehensive plan that helped bring concussion protocol to life.
Follow the journey of a young soccer player through a suspected concussion to understand the symptoms of concussions and the steps that should be taken before a player is allowed to return to the field. As the audience weaves between reality and what takes place in the player's mind, we see how both the physical and mental symptoms of concussions have very real effects.
Creative Direction: Dan Brindley, Jim Mayfield, Tom Hudder
Art Direction: Dan Brindley
Director: Sämen
Editor: Mike Kuhn
Photography: Paul Nordmann